Quantifying instead of feelings
It’s like Google analytics, but for brick-and-mortar stores
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Optimize marketing efforts
Get the same metrics for your physical stores that you get online: Traffic, Dwell Time, Conversion, and others, in real time.
Know your customers and your sales funnel
How many potential customers are walking by?
How many of them pause at the front entrance, and how many go inside?
What are their genders, ages, and group sizes?
What is their in-store journey, and how does it change following the campaign launch?
Gain deeper knowledge of your customers
Alignment between operations and in-store teams
Yedda’s real-time dashboard enables HQ and store-level sales teams to align on transparent targets, allowing unbiased, results-based performance discussions
Better short and long-term executions
"Half the money I spend on advertising is wasted. The trouble is, I don’t know which half”
- John Wanamaker -
Real-time, visual data enables your managers to take corrective action, if necessary; deeper analysis of performance allows for strategic discussions based on results
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